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Book
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Organizations Don't Tweet, People Do by Euan SempleA manager's guide to the social web (Feb 2012) |
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Today′s managers are faced with an increasing use of the Web and social platforms by their staff, their customers, and their competitors, but most aren′t sure quite what to do about it or how it all relates to them.
Organizations Don′t Tweet, People Do provides managers in all sorts of organizations, from governments to multinationals, with practical advice, insight and inspiration on how the Web and social tools can help them to do their jobs better. From strategy to corporate communication, team building to customer relations, this uniquely people–centric guide to social media in the workplace offers managers, at all levels, valuable insights into the networked world as it applies to their challenges as managers, and it outlines practical things they can do to make social media integral to the tone and tenor of their departments or organizational cultures. A long–overdue guide to social media that talks directly to people in the real world in which they work Grounded in the author′s unparalleled experience consulting on social media, it features eye–opening accounts from some of the world′s most successful and powerful organizations. Gives managers at all levels and in every type of organization the context and the confidence to make better decisions about the social web and its impact on them Blog Post  Horizontal KnowledgeGurteen Knowledge-Log, David Gurteen, 23 December 2005 Interview with Euan SempleGurteen Knowledge-Log, David Gurteen, 30 May 2006 Google Reader BlogrollGurteen Knowledge-Log, David Gurteen, 11 November 2007 Thinking big about "small pieces"Gurteen Knowledge-Log, David Gurteen, 15 March 2009 Euan Semple: Short video clips on Social Media for businessPosted to Gurteen Knowledge-Log by David Gurteen on 21 July 2009 The Tyranny of the ExplicitPosted to Gurteen Knowledge-Log by David Gurteen on 17 December 2009 You can't make me do itPosted to Gurteen Knowledge-Log by David Gurteen on 25 June 2010 Are many conversations pointless and does technology discourage face to face interaction?Posted to Gurteen Knowledge-Log by David Gurteen on 18 August 2010 The soft stuff is the hard stuffPosted to Gurteen Knowledge-Log by David Gurteen on 23 October 2010 We are volunteers not conscriptsPosted to Gurteen Knowledge-Log by David Gurteen on 24 May 2011 Introduction to the August 2011 Knowledge LetterPosted to Gurteen Knowledge-Log by David Gurteen on 28 August 2011 Two great newsletters worth taking a look atPosted to Gurteen Knowledge-Log by David Gurteen on 19 December 2012 Book  Organizations Don't Tweet, People Do (Feb 2012) by Euan SempleA manager's guide to the social web Media File  What are Social Tools? - Euan SempleMini-clip video interview Person  Euan Semple Social Networking Consultant
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