Banner Ads

Most pages on this site carry a banner ad

at the top right hand corner of the page. Some pages have no ad, some have a fixed ad associated with that page but most have an ad that has been selected at random from a small pool of banner ads. You may check this by refreshing this page - where you should see a different banner ad displayed each time. Typically there are only 6 or so ads in the pool.

You should note that some ads are sponsored while others are ones that I have chosen to display because I believe in the cause of their associated organizations.

Also note, I track the statistics for most banner ads but in some cases for technical reasons e.g. Flash banners

or where the tracking takes place remotely, I am unable to do this.

The click-through rate (CTR)

is obtained by dividing the number of impressions delivered, by the number of users who clicked on it. As of today (August 2005), a good CTR for a banner-ad is considered to be 0.2%

Banner Ads can be in text or image (jpg, gif or flash) format and must conform to the standard 468w x 60h pixels and their file size must be absolutely no more than 25k bytes.

The current pool of banner ads is shown below.

Active

Start Date: 23/07/2008
Finish Date: 10/09/2008
Status: Active
Impressions since started: 919
Clicks since started: 6
Click through rate (CTR): 0.65%
This is a sponsored link.

Start Date: 21/07/2008
Finish Date: 27/11/2008
Status: Active
Impressions since started: 1,999
Clicks since started: 15
Click through rate (CTR): 0.75%
This is a sponsored link.

Start Date: 20/07/2008
Finish Date: 31/10/2008
Status: Active
Impressions since started: 1,947
Clicks since started: 7
Click through rate (CTR): 0.36%
This link is not sponsored.

Start Date: 13/06/2008
Finish Date: 03/10/2008
Status: Active
Impressions since started: 25,209
Clicks since started: 114
Click through rate (CTR): 0.45%
This is a sponsored link.

Start Date: 17/11/2007
Finish Date: 31/10/2008
Status: Active
Impressions since started: 8,681
Clicks since started: 74
Click through rate (CTR): 0.85%
This is a sponsored link.

Inactive

Start Date: 10/04/2008
Finish Date: 25/06/2008
Status: Inactive
Impressions since started: 16,017
Clicks since started: 102
Click through rate (CTR): 0.64%
This is a sponsored link.

Start Date: 11/03/2008
Finish Date: 23/07/2008
Status: Inactive
Impressions since started: 27,968
Clicks since started: 76
Click through rate (CTR): 0.27%
This is a sponsored link.

Start Date: 27/09/2007
Finish Date: 14/11/2007
Status: Inactive

Start Date: 17/09/2007
Finish Date: 08/11/2007
Status: Inactive

Start Date: 04/02/2007
Finish Date: 01/01/2010
Status: Inactive

Gurteen Knowledge RSS Feed - recent posts

Start Date: 04/02/2007
Finish Date: 01/01/2010
Status: Inactive

Start Date: 13/08/2004
Finish Date: 01/01/2007
Status: Inactive

Start Date: 15/08/2004
Finish Date: 01/01/2010
Status: Inactive

The Gurteen Knowledge Search Engine is a customised Google search engine that searches over 800 KM related websites and weblogs.

David Gurteen

Giving a talk at the Graduate School of Bangkok University, January 2008.

I help people to share their knowledge; to learn from each other; to innovate and to work together effectively to make a difference!

Services I offer
My schedule
How to contact me

Current location: Fleet (home)

My Weblog

Gurteen Knowledge Community

Knowledge Community

Friday 25 July 2008
06:06 AM GDT